MLA

Rose, Frank. The Art of Immersion : How the Digital Generation Is Remaking Hollywood, Madison Avenue, and the Way We Tell Stories. New York: W.W. Norton, 2012.

APA

Rose, F. (2012). The art of immersion : how the digital generation is remaking Hollywood, Madison Avenue, and the way we tell stories. New York: W.W. Norton.

Chicago

Rose, Frank The Art of Immersion: How the Digital Generation Is Remaking Hollywood, Madison Avenue, and the Way We Tell Stories. New York: W.W. Norton, 2012.