Advertising/Business##Wieden + Kennedy and Nike: "Know the Big Idea" by Stanley Holmes##The West Coast independent agency and the American corporate icon par excellence have helped reshape the advertising medium in a two-decade long collaboration. Always on the lookout for the next big idea, they have taken risks, challenged conventions, and tackled an ever-fragmented mediascape, to engrain a new life philosophy in millions of people's minds: Just Do It.
- Type:
- artikel
- Titel:
- Advertising/Business##Wieden + Kennedy and Nike: "Know the Big Idea" by Stanley Holmes##The West Coast independent agency and the American corporate icon par excellence have helped reshape the advertising medium in a two-decade long collaboration. Always on the lookout for the next big idea, they have taken risks, challenged conventions, and tackled an ever-fragmented mediascape, to engrain a new life philosophy in millions of people's minds: Just Do It.
- Jaar:
- 2004
- Onderwerp:
- Kennedy, David
Nike
Nike, Chairman
Wieden, Dan
Gebruiksgrafiek, Logo's, Pictogrammen, Environmental design,Verpakkingen - Taal:
- Onbepaald
- Plaatsnummer:
- Nota:
- tijdschriftartikel
- Permalink:
- https://www.cageweb.be/catalog/kub01:000176727